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Clarifying the SMM Technolog Field

In our discussions on social media management, it’s easy to notice the multitudes of tools out there aiming to sort and analyze the enormous amount of information available on social media. The essential question is: What should we be looking for when selecting our social media tool? This post I cover the various aspects of social media management for which technology solutions have been developed.  More

Going beyond text analysis, SociaLasso's innovative methodology puts social media in context.

SociaLasso specializes in enterprise solutions for social media research, planning, monitoring and management. Our founders are experts in marketing, technology, research, and customer feedback. On this foundation SociaLasso has developed a unique innovative approach that enables marketers to effectively make use of social media.

SociaLasso provides Social Media Management platforms for firms active in identified product categories, niches, or vertical markets. We combine state-of-the-art technologies with a unique methodology incorporating the context of these specific markets, thereby making the most of social media.